• As a CEO,Rap/R&B/Pop Artist, Songwriter and Producer, Giovanni is making waves and creating a solid foundation in the music industry. Born Christopher Blake, Giovanni grew up in Fort Worth, Texas. His passion for music and dedication for developing his natural talent began in his youth, while spending time singing and playing instruments in church with his family. He pinned his first song at the age of 11. Early in his career, he started rap battling other local artists in freestyle competitions and established a name for himself.

 

• In early adulthood Giovanni took on a different battle and enlisted in the United States Army after high school, spending his tour of duty in war-torn Iraq. During his time serving our country, he spent his down time developing his lyrical and production skills while preparing for his return home to focus on establishing himself in the music industry, laying the groundwork and foundation for his own independent record label.      

 

• In the early years of his return to the states, Giovanni released his mixtapes: Fort Worth The Wait Vol. 1, Vol. 2 and Vol. 3 along with his debut album, The Introduction of Mr. Amazing. These all created a buzz and gave him the foundation he needed to establish the type of name recognition that took him from a local artist to an international artist, songwriter, and producer.

 

• Giovanni takes his craft seriously, spending the past 17 years fully dedicated to developing his label, Is It Live Records, along with his production company L.U.C Productions, Giovanni has not only built his music catalog, but he has worked to develop the careers of other artist.

 

Giovanni’s time in the entertainment industry has taught him the importance of knowing exactly where you want to go and the direction you want your music to take you.He has created a large fanbase and they are waiting for his upcoming release, The Untold Story of Mr. Amazing which includes the hit singles, New Phone Who Dis, and She Say It’s Real.  Giovanni’s music is available for all to hear, and you will definitely feel like it was worth the wait!